Marketing Your Healthcare Business: Branding Your Practice Online
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$150 + HST
Complementary Healthcare Professionals invest so much time, effort, and money into acquiring the vast knowledge to become innovative experts in their field, but often fall short or do not reach their maximum potential in their business ventures. The problem is that we are so preoccupied with what we do best - helping others, that we tend lose sight of ourselves and our skills as being a primary tool for business. We see ourselves as healthcare professionals not as business owners and brands.
This course is designed for practitioners who are looking to expand their business, increase patient/client volume, engage their existing clientele, and create a tribe or following grounded in loyalty.
In Class Seminar (1 day)
Module 1: Crafting Your Mission
Module 2: Creating Company Vision
Module 3: Branding Basics
Module 4: Developing Your Brand
Module 5: Marketing The Brand Experience
Module 6: Managing Your Online Marketing Platforms
Visit the Course Calendar page for information on course dates and location
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